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Avery Dennison, Eventshop Partner Launch Ultimate Fan Experience
By RFIDWire editorial · Published by Roxtron Limited · Original reporting: RFID Journal
News wire · Source based brief
Avery Dennison and Eventshop have integrated Embelex NFC and QR technology with the mem-re platform to transform sports apparel into a portal for exclusive digital fan experiences. This partnership highlights the shift toward apparel as a persistent marketing channel, while Avery Dennison's new, larger distribution center in India ensures the supply chain capacity needed to scale these smart garment solutions globally.
This is a short brief, not a full RFIDWire article. Claims and outcomes remain attributable to the cited publisher.
Source: RFID Journal. Full reporting is available from the original publisher.
Read the original at RFID Journal